Fund Raising Assistant (Donor Retention), GS5, Fixed Term, Bogotá, Colombia. Post No. 136577
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Job no: 590595
Contract type: Fixed Term Appointment
Duty Station: Bogota
Level: G-5
Location: Colombia
Categories: Fund Raising
UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.
At UNICEF, we are committed, passionate, and proud of what we do. Promoting the rights of every child is not just a job – it is a calling.
UNICEF is a place where careers are built, we offer our staff diverse opportunities for personal and professional development that will help them develop a fulfilling career while delivering on a rewarding mission. We pride ourselves on a culture that helps staff thrive, coupled with an attractive compensation and benefits package.
Visit our website to learn more about what we do at UNICEF.
For every child,
At UNICEF COLOMBIA we work to generate positive changes in the lives of children and adolescents. Our current work plan runs from 2021 to the end of 2024 and aims to ensure that children and adolescents enjoy their rights through equitable access to social services, improve their learning and live protected from all types of violence.
We work throughout Colombia, with special focus on the departments where children have fewer opportunities: Chocó, Cauca, Nariño, Vichada, Guainía, La Guajira, Arauca and Norte de Santander.
For more information visit the following link:
https://www.youtube.com/watch?v=Bc3OopCmEpM
How can you make a difference?
The Fundraising Assistant (Donor Retention) provides a range of procedural, administrative, and operational support in developing, implementing, executing, and monitoring private sector (PSFR) fundraising activities, ensuring effective and timely delivery that is consistent with UNICEF rules and regulations.
Key functions, accountabilities and related duties/tasks
Donor retention and value maximization plan development, planning and execution:
- Develops and implements the donor retention and value maximization plan, in collaboration with relevant staff members (from FR, communications, program sections) in COs, PFP and partners (for e.g., telemarketing agencies, various service providers: writers, photographers, video content production companies etc.) in the region.
- Analyses donor databases, proposes and implements actions based on donor behaviour, to upgrade, reactivate, convert one-off donors to pledge donors etc. with the goal of increasing donor retention and maximize revenue for children.
Development and implementation of donor journeys:
- Elaborates and implements different donors’ journeys for donors that were recruited via the different acquisition channels such as: face-to-face, digital and TV, with the objective of increasing donor retention and maximizing their value.
- implements and monitors the communication cycles with donors and improve them where needed, aiming at nurturing donors and increasing donor retention.
- Leads content creations for donor communication tools: welcome packages, reporting packages, e-newsletters, direct mailings, brochures, other printed materials, web page, and all other engagement and stewardship tools, in cooperation with relevant staff members and service providers (for e.g., printing and video production houses, online agencies etc.).
- Coordinates various service providers (for e.g., telemarketing agencies) to optimize campaigns and improve results.
Input to monitoring, evaluation, and optimization of donor value maximization campaigns:
- continuously monitors and analyses the performance of donor retention and value maximization campaigns (telemarketing, e-mailing etc.), to optimize and improve results.
- provide specific information for database segmentation according to various criteria: donor fulfilment rate, payment age, payment errors etc.
- monitors and evaluate the results of the donor retention and value maximization plan (KPIs: donor attrition, conversion rates, gross revenue from converted and existing donors etc.), with the aim of adjusting and suggesting improvements to maximize revenue.
- analyzes donors´ behavior from internal and external surveys and reports to find out relevant data and trends that increase donor retention results.
- undertakes lessons learned review of donor retention and value maximization campaigns, with the view to optimize campaigns and improve results.
FIND THE COMPLETE JOB DESCRIPTION HERE:
JD Fundraising Assistant (Donor Retention) G5.pdf
- Completion of secondary education, preferably supplemented by technical or university courses related to the work of the organization.
- University degree (bachelor’s degree or equivalent) Marketing, Industrial Engineering, Systems Engineering, Social Communication, or related disciplines will be considered an asset.
- For this position, a bachelor’s degree from a recognized academic institution in a relevant field may replace three years of related work experience. A master’s degree may replace additional two years.
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A minimum of 5 years of relevant work experience in social responsibility, social communication, communication, media, fundraising and/or marketing.
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Experience working with Child Rights Organizations is desirable.
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Solid technical knowledge of A/B testing methodologies, audience optimization, and landing pages.
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Knowledge in managing retention KPIs: churn rate, LTV, engagement, conversion, and automation and segmentation tools. and knowledge of 360° marketing strategies and integrated campaigns.
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Experience in CRM management and automation (Salesforce, HubSpot, Marketing Cloud) desirable.
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Experience working for international organizations, government organizations or UN Agencies is an asset.
- Fluency in Spanish is required, Basic Level of English
For every Child, you demonstrate...
UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values
The UNICEF competencies required for this post are…
- Build and maintain partnerships (L1)
- Demonstrates self-awareness and ethical awareness (L1)
- Drive for results with impact (L1)
- Innovate and embraces change (L1)
- Manage ambiguity and complexity (L1)
- Thinks and acts strategically (L1)
- Working collaboratively with others (L1)
Familiarize yourself with our competency framework and its different levels.
UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.
We offer a wide range of benefits to our staff, including paid parental leave, breastfeeding breaks, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.
At UNICEF Colombia, we value diversity and inclusion in our team. As part of the selection process, we would like to ensure that all candidates have equal opportunities. Please take a moment to let us know if you have a disability and what supports you require for your participation. This allows us to know what reasonable accommodations you require to ensure that you are able to participate fully and equally.
UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority, and discrimination. UNICEF is committed to promoting the protection and safeguarding of all children. All selected candidates will undergo rigorous reference and background checks and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.
UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station is required for IP positions and will be facilitated by UNICEF. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be canceled.
Remarks:
As per Article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity.
UNICEF’s active commitment to diversity and inclusion is critical to deliver the best results for children.
UNICEF does not charge a processing fee at any stage of its recruitment, selection, and hiring processes (i.e., application stage, interview stage, validation stage, or appointment and training). UNICEF will not ask for applicants’ bank account information.
All UNICEF positions are advertised, and only shortlisted candidates will be contacted and advance to the next stage of the selection process. An internal candidate performing at the level of the post in the relevant functional area, or an internal/external candidate in the corresponding Talent Group, may be selected, if suitable for the post, without assessment of other candidates.
Additional information about working for UNICEF can be found here.
Advertised: SA Pacific Standard Time
Deadline: SA Pacific Standard Time