Social Media Consultant Req #575656

Job no: 575656
Position type: Consultant
Location: United States
Division/Equivalent: Programme
School/Unit: Programme Group
Department/Office: Health Section, UNICEF NYHQ
Categories: Health

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UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential. 

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone. 

And we never give up. 

For every child,HOPE 

Vacancy Announcement: Consultant

 Consultancy Title: Social Media Consultant

Section/Division/Duty Station: Health, Programme Division, NYHQ

Duration: 14 October  2024 to 31 December 2024

Home/ Office Based: NYHQ / Remote

 About UNICEF – DO NOT EDIT

If you are a committed, creative professional and are passionate about making a lasting difference for children, the world's leading children's rights organization would like to hear from you. For 70 years, UNICEF has been working on the ground in 190 countries and territories to promote children's survival, protection and development. The world's largest provider of vaccines for developing countries, UNICEF supports child health and nutrition, good water and sanitation, quality basic education for all boys and girls, and the protection of children from violence, exploitation, and AIDS. UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments. UNICEF has over 12,000 staff in more than 145 countries.

BACKGROUND

Purpose of Activity/ Assignment:

Under the supervision of the Senior Advisor, Health Programme Group, New York, the consultant will support the Global Heath Team in developing and implementing an integrated social media communication strategy and related content in support of global health priorities.

The consultant shall support UNICEF in fulfilling its mission to ensure the health and well-being of every child.  Responsibilities of the consultant will include developing and coordinating daily postings for the UNICEF Health’s social media accounts in accordance with appropriate trends.

Scope of Work:

- Plan, create, and curate social media content, maintain and update editorial calendars, collect and collate multimedia information from different departments.

- Monitor various sources for new content and information about what is happening in and around the UN related to child, adolescent and maternal health

- Create visuals, quote cards and other materials as requested using online tools (such as Canva or Adobe Photoshop).

- Acts as focal point on social media matters, monitoring and reporting on the latest trends and developments, responding to queries, and participating in monitoring and evaluation.

- Attend press conferences and events to gather quotes, take photos and videos which can be used in social media posts.

- Draft posts for Twitter, Instagram, and LinkedIn.

- Research trends and posts from partners and suggest retweets/reposts; monitor the social media accounts for followers' comments and questions.

 - Research latest social media trends for the visualization and communication of child health related topics/issues; assist the Office of the Director’s team in researching iconography in the Office's image databases and online using the Office's photo library; research concepts for campaigns and introduce ideas through clear visual and verbal presentations; respond to requests for drafting posts and creating engaging visuals, graphics, videos for the Office's social media channels.

- Support UNGA, WHS, GHNM events with updates to social media on relevant topics and discussions.

If yes, please indicate the number of hours/months of direct interpersonal contact with children, or work in their immediately physical proximity, with limited supervision by a more senior member of personnel:  

Terms of Reference / Key Deliverables:

Engagement Strategy Analysis & Reporting

  • 3 reports (one per month) detailing engagement metrics with partners and followers, emphasizing dialogue fostering initiatives and impact amplification efforts – By 31 December 2024
  • 13 summaries (one per week) of new content and UN-related developments in child, adolescent, and maternal health, collated from diverse channels. – By 31 December 2024
  • Develop a Theory of Change for the UNICEF Health Strategy. – By 30 November 2024
 

Content Creation & Curation Management

  • 13 editorial calendars (one per week) updating social media content plans and a catalog of multimedia materials sourced from various departments for streamlined access. – By 31 December 2024
  • 1 Large document compilation of visuals, quote cards, and other materials crafted using online tools like Canva or Adobe Photoshop for cohesive brand representation. – By 31 December 2024

Event Coverage & Documentation

  • 10 sessions of documentation from press conferences and events, comprising quotes, photos, and videos tailored for impactful social media posts, enhancing event visibility and outreach. – By 30 November 2024

Qualifications

Education: Masters

Advanced degree in Public Health, Public Policy, Communications or in related fields.

 Work experience:

Knowledge/Expertise/Skills required *:

  • A minimum of two (2) years of work experience in, communication project management or public health communications.
  • Be computer literate in standard software applications including MS Suite (Word, Excel, Power Point).
  • One (1) year experience in production of social media content for international organizations and/or ONG.
  • Expertise in analyzing complex data sets, analysis and trend forecasting.

Language Proficiency:  English and French are the working languages of the United Nations Secretariat

Requirements:

Completed profile in UNICEF's e-Recruitment system and

- Upload copy of academic credentials

- Financial proposal that will include/ reflect :

    • the costs per each deliverable and the total lump-sum for the whole assignment (in US$) to undertake the terms of reference.
    • travel costs and daily subsistence allowance, if internationally recruited or travel is required as per TOR.
    • Any other estimated costs: visa, health insurance, and living costs as applicable.
    • Indicate your availability

- Any emergent / unforeseen duty travel and related expenses will be covered by UNICEF.

- At the time the contract is awarded, the selected candidate must have in place current health insurance coverage.

- Payment of professional fees will be based on submission of agreed satisfactory deliverables. UNICEF reserves the right to withhold payment in case the deliverables submitted are not up to the required standard or in case of delays in submitting the deliverables on the part of the consultant.

U.S. Visa information:

With the exception of the US Citizens, G4 Visa and Green Card holders, should the selected candidate and his/her household members reside in the United States under a different visa, the consultant and his/her household members are required to change their visa status to G4, and the consultant’s household members (spouse) will require an Employment Authorization Card (EAD) to be able to work, even if he/she was authorized to work under the visa held prior to switching to G4.  

Only shortlisted candidates will be contacted and advance to the next stage of the selection process

For every Child, you demonstrate…

UNICEF’s core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results. View our competency framework at: Here

UNICEF offers reasonable accommodation for consultants/individual contractors with disabilities. This may include, for example, accessible software, travel assistance for missions or personal attendants. We encourage you to disclose your disability during your application in case you need reasonable accommodation during the selection process and afterwards in your assignment. 

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check. 

Remarks:  

Individuals engaged under a consultancy will not be considered “staff members” under the Staff Regulations and Rules of the United Nations and UNICEF’s policies and procedures and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants. Consultants are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws. 

The selected candidate is solely responsible to ensure that the visa (applicable) and health insurance required to perform the duties of the contract are valid for the entire period of the contract. Selected candidates are subject to confirmation of fully-vaccinated status against SARS-CoV-2 (Covid-19) with a World Health Organization (WHO)-endorsed vaccine, which must be met prior to taking up the assignment. It does not apply to consultants who will work remotely and are not expected to work on or visit UNICEF premises, programme delivery locations or directly interact with communities UNICEF works with, nor to travel to perform functions for UNICEF for the duration of their consultancy contracts. 

Advertised: Eastern Daylight Time
Application close: Eastern Daylight Time

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