UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.

At UNICEF, we are committed, passionate, and proud of what we do. Promoting the rights of every child is not just a job – it is a calling.

UNICEF is a place where careers are built: we offer our staff diverse opportunities for personal and professional development that will help them develop a fulfilling career while delivering on a rewarding mission. We pride ourselves on a culture that helps staff thrive, coupled with an attractive compensation and benefits package.

Visit our website to learn more about what we do at UNICEF.

For every child, hope

Visit our UNICEF Malaysia website to learn more about what we do at UNICEF locally.

How can you make a difference? 

UNICEF seeks to hire an Acquisition Marketing Specialist to oversee the acquisition team and to manage all marketing activities to facilitate growth through diversified income sources from individual giving. Specific responsibilities will include building and managing end-to-end performance-based marketing campaigns across a variety of channels to increase conversions in the income funnel, analyzing market trends to inform acquisition efforts, identifying audiences, and monitoring and reporting on campaign performance.

This role is critical in driving UNICEF's growth, enhancing donor acquisition and leading the change to a digital first and audience-centric operation. It requires creative and analytical thinking, and application of various business development and marketing techniques across all channels.

The Acquisition Marketing Specialist plays a key role in the Fundraising team, contributing significantly to the development of donor acquisition initiatives under a digital first umbrella that promotes UNICEF's mission and increase donations. 

Key accountabilities

• Donor Acquisition Strategy and Management

• Market Analysis and Reporting

• Campaign Performance Monitoring and Donor Research 

• Team Leadership and Collaboration 

• Other Responsibilities

If you would like to know more about this position, please review the complete Job Description here:  Classified JD_ Fundraising Specialist (Acquisition Marketing) NOC #73941.pdf

To qualify as an advocate for every child you will have…

Minimum requirements:

• Education: An advanced university degree (Master’s degree or equivalent) in one of the following fields is required: Marketing, Communications, Fundraising, Management, Business Administration, or another relevant technical field. *Alternatively, a first level university degree (bachelor’s degree or equivalent) in combination with two additional years of qualifying experience may be accepted in lieu of the advanced university degree.
• Work Experience: A minimum of five years of professional experience in marketing, fundraising, business development, sales, or other related field is required, with progressively increasing responsibilities, including direct responsibility for setting and meeting income targets.
• Skills: Skills in analytics tools (e.g., Google Analytics) and in tracking KPIs to assess campaign effectiveness.
• Knowledge of segmentation practices, especially in using CRM systems to build targeted campaigns
• Experience in, and knowledge of, the country context.
• Proficiency in data analysis and reporting tools (e.g., Excel, Tableau).
• Demonstrated ability to handle end-to-end campaign execution, from planning and budgeting to monitoring and optimization.
• Relevant marketing experience
• Experience with campaign execution from concept to reporting.
• Familiarity with the private sector.
• Fundraising experience is an asset.
• Previous managerial experience is essential.
• Experience in a similar industry, particularly in the non-profit sector, is preferred but not required.
• Language Requirements: Fluency in English is required. Knowledge of a local language (Bahasa Malaysia, Chinese or Tamil) is an asset

Desirables:

• Developing country work experience and/or familiarity with emergency. 

For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values

The UNICEF competencies required for this post are…

(1) Builds and maintains partnerships

(2) Demonstrates self-awareness and ethical awareness

(3) Drive to achieve results for impact

(4) Innovates and embraces change

(5) Manages ambiguity and complexity

(6) Thinks and acts strategically

(7) Works collaboratively with others 

(8) Nurtures, leads and manages people

Familiarize yourself with our competency framework and its different levels.

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious or ethnic background, and persons with disabilities, to apply to become a part of the organization. To create a more inclusive workplace, UNICEF offers paid parental leave, breastfeeding breaks, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements. Click here to learn more about flexible work arrangements, well-being, and benefits.

According to the UN Convention on the Rights of Persons with Disabilities (UNCRPD), persons with disabilities include those who have long-term physical, mental, intellectual, or sensory impairments which, in interaction with various barriers, may hinder their full and effective participation in society on an equal basis with others. In its Disability Inclusion Policy and Strategy 2022-2030, UNICEF has committed to increase the number of employees with disabilities by 2030. At UNICEF, we provide reasonable accommodation for work-related support requirements of candidates and employees with disabilities. Also, UNICEF has launched a Global Accessibility Helpdesk to strengthen physical and digital accessibility. If you are an applicant with a disability who needs digital accessibility support in completing the online application, please submit your request through the accessibility email button on the UNICEF Careers webpage Accessibility | UNICEF.

UNICEF does not hire candidates who are married to children (persons under 18). UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination based on gender, nationality, age, race, sexual orientation, religious or ethnic background or disabilities. UNICEF is committed to promote the protection and safeguarding of all children. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check, and selected candidates with disabilities may be requested to submit supporting documentation in relation to their disability confidentially.

UNICEF appointments are subject to medical clearance.  Issuance of a visa by the host country of the duty station is required for IP positions and will be facilitated by UNICEF. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be canceled.

Remarks:

As per Article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity.

UNICEF’s active commitment to diversity and inclusion is critical to deliver the best results for children. For this position, eligible and suitable person with disabilities are encouraged to apply.

Government employees who are considered for employment with UNICEF are normally required to resign from their government positions before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason. 

UNICEF does not charge a processing fee at any stage of its recruitment, selection, and hiring processes (i.e., application stage, interview stage, validation stage, or appointment and training). UNICEF will not ask for applicants’ bank account information.

All UNICEF positions are advertised, and only shortlisted candidates will be contacted and advance to the next stage of the selection process. An internal candidate performing at the level of the post in the relevant functional area, or an internal/external candidate in the corresponding Talent Group, may be selected, if suitable for the post, without assessment of other candidates.

Additional information about working for UNICEF can be found here.

Compensation & Benefits Package: UN - Malaysia Compensation Scale